Programme Structure - MBA
BATCH STARTS
January 2026
Admissions Open
DURATION
2 Years
Programme Validity
4 Years
No. of Semesters
4 Semesters
Programme Credits
86 Credits
ELIGIBILITY
Graduate
Graduate with minimum 50%
Specialisations & Electives
Sales and Marketing
Drive growth through branding, strategy, and customer insights.
Finance
Build expertise in corporate finance and investment strategy.
Logistics & Supply Chain Management
Manage operations with global supply chain leadership skills.
Human Resource Management
Shape organizational culture and lead people transformation.
Media Management
Lead digital, entertainment, and media business strategy.
Business Analytics
Master data-driven decision-making and predictive insights.
Programme Curriculum
Curriculum designed and delivered by Bennett University faculty & Industry Experts
Semester 1
- Managerial Economics (Credit 4)
- Managerial Communication (Credit 4)
- Marketing for Managers (Credit 4)
- Quantitative Methods for Managers (Credit 4)
- Organizational Dynamics (Credit 4)
- Machine Learning for Managers (Credit 1)
- Indian Knowledge System (Credit 1)
Note : Total Semester Credit 22
Semester 2
- Business Law (Credit 4)
- Financial Accounting and Analysis (Credit 4)
- Human Capital Management (Credit 4)
- Operations Management (Credit 4)
- Strategy for Managers (Credit 4)
- Adaptive Change and Resilience (Credit 1)
- Emotional Intelligence & Resonant Leadership (Credit 1)
Note : Total Semester Credit 22
Semester 3
- Applied Business Research (Credit 4)
- Professional Ethics, Sustainability and Social Responsiveness (Credit 4)
- Elective 1 (Credit 4)
- Elective 2 (Credit 4)
- Elective 3 (Credit 4)
- Digital Transformation (Credit 1)
Note : Total Semester Credit 21
Semester 4
- Entrepreneurial Mindset and Innovation (Credit 4)
- Corporate Finance (Credit 4)
- Project (Credit 4)
- Elective 4 (Credit 4)
- Elective 5 (Credit 4)
- Managerial Skills (Credit 1)
Note : Total Semester Credit 21
Electives for Online MBA
Sales and Marketing
- Understanding Consumers and Strategic Brand Management (Semester 3, Credit 4)
- Digital and Integrated Marketing Communications (Semester 3, Credit 4)
- Sales, Distribution, and Retail Management (Semester 3, Credit 4)
- Marketing Analytics and Sustainability (Semester 4, Credit 4)
- Industrial and Services Marketing (Semester 4, Credit 4)
Finance
- Financial Analysis and Business Valuation (Semester 3, Credit 4)
- International Finance (Semester 3, Credit 4)
- Investment Analysis and Portfolio Management (Semester 3, Credit 4)
- Behavioural Finance and Wealth Management (Semester 4, Credit 4)
- Banking and Financial Risk Management (Semester 4, Credit 4)
Logistics & Supply Chain Management
- Supply Chain Management and Sustainability Analytics (Semester 3, Credit 4)
- Transportation and Multimodal Logistics Management (Semester 3, Credit 4)
- Warehousing, Inventory, and Distribution Management (Semester 3, Credit 4)
- Logistics Strategy and Documentation Systems (Semester 4, Credit 4)
- Purchasing and Inventory Management (Semester 4, Credit 4)
Human Resource Management
- Talent Acquisition and Workforce Planning (Semester 3, Credit 4)
- Learning and Development (Semester 3, Credit 4)
- Compensation, Benefits, and Performance Management (Semester 3, Credit 4)
- Strategic HRM and Organizational Change (Semester 4, Credit 4)
- Employee Relations and HR Analytics (Semester 4, Credit 4)
Media Management
- Digital Media and Media Cost Management (Semester 3, Credit 4)
- Media Production and Entertainment Management (Semester 3, Credit 4)
- Sports, Events, and Entertainment Marketing (Semester 3, Credit 4)
- Media Analytics and Distribution Strategy (Semester 4, Credit 4)
- Media Planning and Buying (Semester 4, Credit 4)
Business Analytics
- Programming for Analytics (Semester 3, Credit 4)
- Text Mining, Data Mining, and Visualization (Semester 3, Credit 4)
- AI, Machine Learning, and Deep Learning (Semester 3, Credit 4)
- Applied Operations and Supply Chain Analytics (Semester 4, Credit 4)
- AI-Driven Business Analytics and Digital Modelling (Semester 4, Credit 4)
Note:
All electives carry 4 credits each.
Programme Credit Structure
- Total Programme Credits: 86 (including Core Courses, Electives Courses, Projects, Ability Enhancement Courses, Value Added Courses and Skill Enhancement Courses).